--- title: "Video: Limina | Asset Management Operations - Processes and Metrics" description: Interview with Kristoffer Fûrst, CEO of Limina, and Carl-Fredrik Svensson, CEO of Daymi, on the topic of Operations management and lack of proper success metrics. image: https://daymi.co/hubfs/Old%20WP-site/Backgrounds/cover.png --- [Skip to content](https://daymi.co/resources/video-limina-asset-management-operations-processes-and-metrics#main-content) Close - [Product](https://daymi.co/solutions) - [About us](https://daymi.co/about) - [Resources](https://daymi.co/resources) - [Success stories](https://daymi.co/success-stories) - [Contact us](https://daymi.co/contact-us) - [Sign in](https://app.strivr.io/) [Book a demo](https://daymi.co/explore) [![Daymi\_Logo\_Horizontal-White](https://daymi.co/hubfs/Daymi_Logo_Horizontal-White.svg)](https://daymi.co/)[![Daymi\_Logo\_Horizontal-White (1)](https://daymi.co/hs-fs/hubfs/Daymi%20Logos/Daymi_Logo_Horizontal-White%20(1).png?width=240&height=50&name=Daymi_Logo_Horizontal-White%20(1).png)](https://daymi.co/) - [Product](https://daymi.co/solutions) - [About us](https://daymi.co/about) - [Resources](https://daymi.co/resources) - [Success stories](https://daymi.co/success-stories) - [Contact us](https://daymi.co/contact-us) - [Sign in](https://app.strivr.io/) [Book a demo](https://daymi.co/explore) ![](https://daymi.co/hs-fs/hubfs/Old%20WP-site/Backgrounds/cover.png?width=300&name=cover.png) [Carl-Fredrik Svensson](https://daymi.co/resources/author/carl-fredrik-svensson)10 Feb 2025, 17:03:431 min read # Video: Limina | Asset Management Operations - Processes and Metrics [Previous](https://daymi.co/resources/client-chat-bobana-oluic-how-to-lead-in-challenging-times) [Next](https://daymi.co/resources/partnership-watson-wheatley-recon-software-for-asset-managers) In this video, Daymi’s CEO Carl-Fredrik had a chat with Limina’s co-founder Kristoffer Fürst about the background of Daymi as an internal tool for almost ten years before turning it into a standalone product and the challenges of running Operations today. Kristoffer Fürst, with front office experience from both buy- and sellside, founded Limina an Investment Management system built for efficiency with true exception based workflows.  Watch or read the interview here: [https://www.limina.com/blog/asset-management-operations](https://www.limina.com/blog/asset-management-operations) > *In Carl-Fredrik’s role as head of operations, his team of 40 people was servicing 250 funds. To understand all the processes, they initiated a project to map them all out. They ended up with 70 pages of excellent flowcharts and saw some opportunities to streamline now that Carl-Fredrik and his team could see all processes.* > *The document was also a solid basis for the operational due diligence of the investment managers they serviced. But such a document was going to be outdated shortly. And it wasn’t helpful for day-to-day work, just for follow-up and training.* > *In the day-to-day work, calendars were still full of various alarms and reminders. When a deadline was missed, the response was the same old “add more duality” checks. And if someone didn’t know how a part of a process worked, colleagues were relied upon because that flowchart was already outdated. This wasn’t optimal operational risk management.* #### [Carl-Fredrik Svensson](https://daymi.co/resources/author/carl-fredrik-svensson) CEO and Co-founder of Daymi. 10+ years experience in various Operations and IT-roles. [mailto:carl@daymi.co](mailto:carl@daymi.co) ## RELATED ARTICLES ![Daymi\_Logo\_Vertical-White](https://8559766.fs1.hubspotusercontent-na1.net/hub/8559766/hubfs/Daymi%20Logos/Daymi_Logo_Vertical-White.png?width=141&name=Daymi_Logo_Vertical-White.png) - [Product](https://daymi.co/solutions) - [Product](https://daymi.co/solutions) - [Success stories](https://daymi.co/success-stories) - [FAQ](https://daymi.co/faq) - [Company](https://daymi.co/about) - [About us](https://daymi.co/about) - [Resources](https://daymi.co/resources) - [Contact us](https://daymi.co/contact-us) © 2025 Daymi - All rights reserved. - [Privacy Policy](https://daymi.co/privacy-policy) - [Terms and Conditions](https://daymi.co/terms-conditions) ```json { "@context" : "https://schema.org", "@type" : "Organization", "address" : { "@type" : "PostalAddress", "addressCountry" : "", "addressLocality" : "Stockholm", "addressRegion" : "Sweden", "postalCode" : "", "streetAddress" : "Medborgarplatsen 3" }, "knowsLanguage" : "en", "logo" : { "@type" : "ImageObject", "url" : "https://8559766.fs1.hubspotusercontent-na1.net/hubfs/8559766/Daymi_Logo_Horizontal-01-1.png" }, "name" : "Daymi", "url" : "https://daymi.co/resources/video-limina-asset-management-operations-processes-and-metrics" } ``` ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "abstract" : "Interview with Kristoffer Fûrst, CEO of Limina, and Carl-Fredrik Svensson, CEO of Daymi, on the topic of Operations management and lack of proper success metrics.", "author" : { "@type" : "Person", "name" : "Carl-Fredrik Svensson" }, "dateModified" : "February 10, 2025 4 PM", "datePublished" : "February 10, 2025 4 PM", "headline" : "Video: Limina | Asset Management Operations - Processes and Metrics", "image" : "https://8559766.fs1.hubspotusercontent-na1.net/hubfs/8559766/Old%20WP-site/Backgrounds/cover.png", "inLanguage" : "en", "keywords" : "[Video]", "mainEntityOfPage" : { "@type" : "WebPage" }, "name" : "Video: Limina | Asset Management Operations - Processes and Metrics", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://8559766.fs1.hubspotusercontent-na1.net/hubfs/8559766/Daymi_Logo_Horizontal-01-1.png" }, "name" : "Daymi" }, "text" : "In this video, Daymi’s CEO Carl-Fredrik had a chat with Limina’s co-founder Kristoffer Fürst about the background of Daymi as an internal tool for almost ten years before turning it into a standalone product and the challenges of running Operations today. Kristoffer Fürst, with front office experience from both buy- and sellside, founded Limina an Investment Management system built for efficiency with true exception based workflows. Watch or read the interview here: https://www.limina.com/blog/asset-management-operations In Carl-Fredrik’s role as head of operations, his team of 40 people was servicing 250 funds. To understand all the processes, they initiated a project to map them all out. They ended up with 70 pages of excellent flowcharts and saw some opportunities to streamline now that Carl-Fredrik and his team could see all processes. The document was also a solid basis for the operational due diligence of the investment managers they serviced. But such a document was going to be outdated shortly. And it wasn’t helpful for day-to-day work, just for follow-up and training. In the day-to-day work, calendars were still full of various alarms and reminders. When a deadline was missed, the response was the same old “add more duality” checks. And if someone didn’t know how a part of a process worked, colleagues were relied upon because that flowchart was already outdated. This wasn’t optimal operational risk management.", "url" : "https://daymi.co/resources/video-limina-asset-management-operations-processes-and-metrics", "wordCount" : "333" } ```